CRM Manager - Customer Engagement


Paris, Île-de-France
Dec 16, 2021


Luko is the fastest growing Insurance in Europe and France’s #1 Neo Insurance.

Today, Luko's mission seems obvious: to transform insurance from an industry perceived as a necessary evil to a service that truly protects.

Beyond the protection of individuals, insurance must serve society. It should be an ally to the planet and to its environmental issues.

*We believe that insurance must be simple, transparent and useful.

Our obsession? Delivering an incredible insuree experience. Luko is not just about insuring, but also about preventing issues. We are building the best AI-powered technologies to avoid accidents in every European home.

In 5 years, we have convinced over 200 000 users to trust us. We are backed by some of the most incredible VCs (EQT Ventures, Accel, Founders Fund, Speed Invest, Xavier Niel, etc.) and raised more than 70M€ in Series A & B.

We are a team of 160+ ambitious & creative talents eager to reinvent an entire industry. We are looking for other impact-driven talents to scale Luko across Europe. We are committed to equal access to employment, inclusion and diversity within the teams.

Are you ready to join our journey?

Job Description

Your mission in the team:

As CRM manager, your role will be to support Luko’s exponential and sustainable growth.

You will work directly under the supervision of Luko’s Global head of CRM to build a stellar client relationship, unique in the Insurance sector.

As part of the User Life tribe, in charge of the global customer experience, you will be dedicated to improve customer engagement, satisfaction and retention KPIs

Your missions will include:

  • Understanding the global customer lifecycle and work closely with Product team to ensure consistent and relevant multichannel user journeys.
  • Supporting the Product teams to send best-in-class customized transactional communications to our customers
  • Ensuring a strong engagement level of our customer base to increase the lifetime (NPS, services adoption, churn rate)
  • Defining key moments and relevant persona to push upsell / cross sell and increase the customer value
  • Permanently optimize CRM campaigns performance through automation, personalization, benchmarking and crazy AB testing

Who are you?

  • Business School Master degree or equivalent
  • 1st significant and successful CRM experience (internships incl.): you already worked with a CRM tool
  • 1st experience in start up / scale up / fast growing environment is a plus
  • Very rigorous with strong analytical skills: Data and KPIs driven
  • Copywriting skills: comfortable to write customer contents on your own
  • Comfortable with tech and data environment: you're not afraid of managing data variables, HTML and owning campaigns set up in different tools / back office (CRM, CMS...)
  • Multi tasking (very transversal position)
  • Curious: you are a heavy reader of tech news, different CRM programmes and are always pushing to hear about best practices
  • Entrepreneurship & results-oriented mindset
  • Test and learn approach

Languages: Fluent in English ; French is a big plus

Recruitment Process:

- Introduction call
- Hiring manager Interview
- Case study
- HR/Behavioural interview
- Reference check & Offer

What we offer:

  • Be part of the fastest growing insurtech in Europe
  • Be part of the 
  • Nice perks (meal vouchers, unlimited days off, mental health support with etc.)
  • Evolve in a stimulating and challenging environment
  • Share and learn with a passionate and diverse team
  • Friendly team and offices in Paris and Madrid
  • Remote friendly (see our )

You’ve read all the way, you may as well apply!

Our company-wide communication language is English (written & spoken).
We would therefore appreciate it if you could send us your application’s content (CV, cover letter, portfolio…) in english. 

If you have any questions take a look at our  to find out more about who we are, what we do and how we work

Belonging: Diversity, Inclusion & Equity 

We believe inclusion is the result of ongoing commitment. We want to build an authentic environment, open to everyone regardless of nationality, physical ability, family structure, age, socio-economics, civil status, sexual orientation, gender identity, ethnic origin, religion, belief or anything else that makes your life experience unique. We are continuously working to create a diverse, equitable and inclusive environment, where everyone has a space to thrive. To encourage this philosophy we have put in place policies to support this mindset, you can read more about this .

Additional Information

  • Contract Type: Full-Time
  • Location: Paris, France (75010)
  • Possible full remote